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GIFs (Graphic Interchange Format) are animated visuals that loop continuously, and are used to depict emotions or concepts in addition to (or instead of) words.

While they were once seen as low-rate and potentially spammy, they’ve now become an acceptable part of email (and social media) parlance. In fact, they’re a great way to make your emails stand out, and can be inserted directly into your email body copy.

Right Inbox even has a special feature that allows you to insert GIF into Gmail. With Right Inbox living in your Gmail, the perfect GIF to finish off your email is just a click away. With a searchable library in Gmail it saves you time as you don’t need to jump to the Giphy site. Not only does the GIF’s in Gmail feature save you time it’s also free.

Here’s how to put a GIF in an email, both with and without Right Inbox.

How to Add GIFs in Gmail (with Right Inbox)

If you haven’t downloaded the Right Inbox Chrome extension yet, then you can do so here.

Step 1. Click on Compose to start a new message.

Step 2. Click on the Right Inbox Add GIF button under the subject field.

Step 3. A pop-up window will appear where you’ll be able to browse the trending GIFs in the Giphy library.

Step 4. Enter appropriate keywords into the search box to find the GIF you want.

Step 5. Hover the cursor over the image you like, and choose whether to save it or insert it.

Step 6. When you choose to Save the GIF, it will be stored in your Saved tab so that you can easily locate it at a later date.

Step 7. When you choose to Insert the GIF, it will appear in your new email.
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How to Add GIFs in Gmail (without Right Inbox)

1. First you need to source your GIF online. A good place to start is Giphy.com.

2. You can search for your GIF by browsing categories and by entering keywords into the search feature.

3. Once you’ve found the right GIF, click on it, and then find the embed symbol.

4. Click on the embed symbol and your GIF code will be copied to your clipboard.

5. Log in to Gmail and open a new message by clicking Compose.

6. Within the message body, right click where you want to place the GIF, and click Paste.

7. Press Enter, and your code will transform into the GIF.

Additional Reading: How to Copy and Paste a GIF

A Note About Spam Filters

GIFs have a tendency to trigger spam filters, causing the message containing the GIF to be sent directly to the recipient’s spam folder.

To get around this potential problem, it’s best to avoid GIFs in your first email encounter with a recipient. Always lead with a plain-text email, and save GIFs for when you’ve received a response. Once you’ve received a response, the recipient’s email server should identify you as a trusted source.

In Summary

GIFs are an easy and inoffensive way to add a bit of lightness to an email message, or even to display a difficult emotion when words aren’t enough.

While they can be put into emails without the help of a plugin extension, tools like Right Inbox will do all the work for you and even keep your favorite GIFs in one place. With just the touch of a button, you can place your favorite GIFs into new emails rather than wasting time searching the web.
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