Right Inbox Blog

Email Productivity Tips

Email is killing us. Most executives are drowned by an influx of emails everyday. According to a report published by Marketo, the average customer is exposed to at least 2,904 media messages. They will pay attention to 52 of those messages, and will positively remember only 4 of them. The Pew Internet and American Life […]

If you haven’t yet used Right Inbox for your emails, you are certainly missing out on something big. Email is an essential task that is vital to the smooth functioning of your business. The RightInbox extension can help you streamline your email more efficiently so that you can you manage your business communications more effectively. […]

Big brands – at least those who remain big and do not dwindle into an abyss of nothingness — are big because they could be doing something right (and having tons of money at beck and call isn’t the criteria here). As for email marketing that these big brands deploy, it’s a show to watch. […]

Marketing on the Internet is something no business enterprise can ignore. And when we talk about the most popular activity Internet, we can’t forget to mention ‘sending and receiving emails’. It has been said that 90 % of Internet activity involves an email event and if you thought that email is an outdated tool to […]

Humans have always, and will continue to, rely of trust for everything from starting and keeping relationships to buying. As far as commerce is concerned, Social Proof plays a tremendous role in shopping decisions, consumer behavior, and branding. There are, however, a few rules to follow in your quest to gain massive social proof for […]

The web is now mobile. It’s that time of our lives when things happen with clicks, swipes, tags, pinches, and screen tilts. The convenience is mind-boggling. The Internet is ubiquitous and so are the mobile devices. Consumers are always on; they actively leverage their mobile devices. The consumption of information, engagement with services, interaction with […]

Here’s a little exercise: head to Larry Chase’s Web Digest for Marketers and sign-up for the newsletter. Wait for a week and see the first issue pop into your inbox. You can thank us later but you’ll be happy that you’ve signed up for it. The newsletter comes filled to the brim with some of the […]

Email overwhelm is an epidemic – it drains your productivity, it causes anxiety, and it’s one of those things that really needs management. While it’s a great tool to communicate and to help run your business, it’s a wild beast that needs to be tamed. That taming, by the way, actually pushes people to create […]

In finance, they say that if you invest right, money sweats for you and makes you more money. In business, leverage seemingly does the same too. Can emails pull it off? Are there elements within an email that can do more work for you and fetch you better responses? Is there a way you can […]

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